There are 3 main types of personality quizzes:

1. Lead Magnet Quiz
2. Product/Service Recommendation Engine
3. Fun Personality Quiz 

Watch the video above to see how you can create these 3 types of quizzes to engage your prospects, get them to answer a few questions, segment them based on their answers, talk to them in a way that makes the most sense to them, add them to the right nurturing sequence, build a high quality list of users that are primed to buy and crush you opt-in conversions! 

More details here...